Petra is currently the first Chief Innovation Officer in Bratislava. As part of her role she is responsible for preparing the innovation strategy for the city, create a network of stakeholders from academic, business and civic sectors, lay the ground for the Living Lab and new digital services for citizens. She has business business background, she previously run her startup Freya Care and helped companies with business development, marketing strategies and innovation efforts. Petra was the founding Executive Manager at the Slovak Alliance for Innovation Economy (SAPIE), a policy advocacy body and an association of over 75 innovative companies in Slovakia including Facebook, Google, ESET, Pixel Federation and other notable companies. She was responsible for setting the strategic vision, recruiting members and building networks among policy makers in Slovakia and on the EU level. She is also a co-author of the V4 Startup Report and Titans of Tomorrow: Slovak Scaleup Report. Prior her return to Slovakia she worked as the Digital Communications Manager at the Royal Institution of Australia in Adelaide. She was also co-organiser and licensee of various TEDx events in Adelaide and Bratislava.